Experia Growth helps Founders problem solve and troubleshoot their Startup.
We do this by bringing 100+ years of business expertise to help Founders understand and implement what’s needed to create a successful Startup and, if desired, attract investors.
WHAT WE DO
Experia Growth is driven by our passion to help startups and small businesses succeed. We understand what Startups need because we’ve been Founders and/or building startups and small businesses ourselves.
We know that most Founders are technically/operationally excellent. That isn’t enough to create, develop and grow a successful startup. To do that, Founder technical expertise needs to be supplemented with business expertise, which is what we bring.
We help Founders understand the business aspects, including timeframes, the need for capital, the importance of plans and governance so that actions to focus, structure and operate their business for success are developed and understood.
We are not business coaches, or mentors. We’re problem solvers and troubleshooters, looking to develop practical, understood action plans and assisting in action delivery where needed.
Entrepreneurs at heart, we enjoy freeing founders to invest their time, energy and focus where it can have the greatest impact.
Technically brilliant Founders often don’t understand the way business or investors work.
Our expertise fills that gap, increasing the chances of survival in the critical first 24 months and preparing the essential groundwork for success and credibility (and investor interest!) going forward.
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Founders
We help you focus your business and avoid typical traps
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Investors
Improving your returns and the information you get
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Sellers
Helping you understand the value of your business
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Defence
We help SME’s plan their approach and get “defence ready”
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Startups
Starting right to grow faster avoid the traps later
FOUNDERS
As Founders ourselves, we’re well aware of the pressures of running a startup or small business. Cash is often tight and spare time is a thing of the past.
The stresses increase as the business begins to take off and you realise the many business related things that you don’t really understand the impact and importance of.
As the business continues to grow, you’re having to make decisions about things you haven’t really done before – while still trying to keep the business going.
Preventing that situation is what Experia Growth was created to do. We bring a practical, effective whole of business approach to help you understand the business aspects and how what you want affects the strategy for your Startup.
Experia Growth can assist by:
Helping Founders clarify their goal, which is essential for a successful business.
Increasing the Founders understanding of the business, filling in expertise gaps.
Helping to develop a structure for the business and an action plan to implement it.
Providing resources to implement the action plan.
Helping prepare the Founder and Startup to be Investor Ready.
Identifying ways to free up Founder time to focus on the important tasks.
Developing cashflow forecasts.
Providing a “reality check” through a Business Sense Check.
Understanding what you want out of your business is the key to ensuring you can focus your business on achieving your goal.
Documenting your knowledge and having the right processes makes it easier to pass off tasks that you don’t need to do, confident they’ll be done right.
This also is the key plank to achieving the credibility that Investors look for.
STARTUPS
Congratulations on starting your own business! It’s an exciting, but also stressful journey.
Actually, if we’re being honest, it’s more stressful than exciting, especially at the start. Surviving the first 2 years is the hardest part, with 60-70% of all startups failing in that time.
If you don’t have the necessary business expertise (as with most technical founders!), you need to find it because that will be the difference between failure and long term success.
Starting from Day 0, the decisions Founders have to make can have lasting (and costly!) impacts, especially in matters like corporate structuring, intellectual property and establishing basic business practices.
Experia Growth can assist by:
Helping to understand and document your goal
Helping you to understand all the non technical “business” things you need to deal with
Implementing the critical business practices, as well as providing templates for key documents
Creating an action plan and key performance measures and helping to implement and monitor performance.
Starting a new business is the time to focus the business on your goal and begin to establish the business culture you’ll need to be successful
We’ll help you understand and set up all the business implementation stuff so you can focus on developing your idea into a business.
INVESTORS
As a potential or actual investor in a startup or small business, the growth of the business and achievement of a specified goal is essential to ensure your return.
If the startup/small business you’ve invested in isn’t performing – maybe there’s been a lack of focus on the main product, maybe it’s a lack of expertise to drive the growth – your return is at risk.
Even worse for an investor – you might not know how your investment is doing.
Experia Growth can assist by:
Reviewing the performance of the business (or performing due diligence).
Setting up appropriately tailored reporting and governance systems.
Developing, in conjunction with the Founder, an action plan to achieve renewed growth.
It’s perfectly reasonable for investors to monitor their potential returns and expect updates on business performance.
We have the small business experience to help develop realistic action plans when results aren’t what’s expected
BUSINESS BUYERS / SELLERS
Buying or selling a business is always stressful, whichever side of the sale you’re on. For buyers there’s a need to ensure you’re getting what you paid for, but then often also a need to revamp the purchased business with systems that better suit you.
For sellers, ensuring you get the best price often comes down to your financial forecast, so having a credible forecast is essential. Additionally, its very important to present accurate, complete and concise information both to maximise sale price, but also to minimise post deal disputes.
Experia Growth can assist by:
Preparing a credible financial forecast.
Assisting in the preparation of the information pack.
Assisting with the due diligence process.
Transforming the business processes (financial, HR and governance generally).
Selling a business relies on, not only credibility of your product/services, but also the way the business is presented. Having a credible financial forecast is essential.
Selling a business relies on, not only credibility of your product/services, but also the way the business is presented.
Having a credible financial forecast is essential not only to understand what you should be asking for, but to demonstrate that value to the buyer.
DEFENCE MARKET PENETRATION
Participating in Australia’s defence industry is not a task for the faint hearted. There are significant compliance requirements and, for a small business, dealing with defence primes can be daunting and fraught with risk. However, there are significant rewards at the end!
Experia Growth can assist by:
Revising processes to meet defence requirements.
Developing a Quad Chart.
Assisting in ISO/DISP accreditation.
Identifying commercial strategies and highlighting key risks of dealing with Primes.
Improving processes to manage contracts better.
Getting Australian defence contracts requires a lot of effort, not just in marketing but in implementing the necessary governance systems (DISP, ISO).
We’ve got the experience to understand what’s required and the resources available to ensure it happens on a timely basis.